BrightFire offers simple, fast-to-implement, industry-specific software and business practices to transform innovation pipeline management, product portfolio prioritization, and resource planning, deployable in as few as 30 days.
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This enables CPG, food, chemical, process manufacturers and other diverse companies to quickly improve innovation decision-making, reduce risk, and more consistently achieve their strategic objectives and financial growth goals.
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BrightFire's solutions are based on over 25 years of work and research in product management, decision-making, and technology, including extensive experience with the world's leading innovators.
Our expertise is embodied in the BrightFire App for Innovation Pipeline Management, and is powered by the Shibumi® technology platform.
Our Experience
BrightFire is led by CEO and Principal Consultant, Bryan Seyfarth, Ph.D. BrightFire's service model is aligned with global best practices and is delivered in partnership with Shibumi and other world leading consultants and solution providers.
For nearly 25 years, Bryan has worked with diverse companies throughout the world on the use of new innovation practices to improve product success and drive organic growth. Clients have included the world's top brands and most well-known innovators, including half of the largest CPG firms in the world.
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Bryan is an acknowledged expert on product development process optimization for consumer goods manufacturers. His perspectives and analysis have appeared in such publications as CGT and Retail Leader, and he is a frequent conference presenter. Bryan holds a Ph.D. in Organizational Communication from the University of Minnesota, where he conducted research into the effects of new communication technologies on organizational decision-making.​
Our Technology Partner
All of BrightFire's solutions are powered by the Shibumi® technology platform. BrightFire brings this proven platform to the innovation and product development market, offering a complete solution for strategic planning, portfolio prioritization, resource demand planning, and phase-gate process execution.
Shibumi was founded in 2011 by a team of experienced technology executives who saw a gap in existing technologies for managing complex, strategic programs. As a result, they launched the Shibumi platform, with the mission to empower businesses to simplify execution, reduce risk, maximize results and reach their most strategic objectives.
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In the past ten years, they've become the go-to platform for globally-respected strategic advisory firms such as Deloitte, PwC, KPMG, Accenture, EY, and IBM in their client work automating digital and cost transformation portfolios. Shibumi was recently included in Gartner's Magic Quadrant for Strategic Portfolio Management, and has the highest reviews possible on Gartner Peer Reviews.
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Headquartered outside New York City, Shibumi has major offices in San Francisco, Detroit, London and Sydney.